Brain Power for Your Kids

Children need proper nourishment to give them energy for their growing minds and bodies. That's why it's important to start their day off right with a healthy and nutritious breakfast that is high in protein – like eggs.

Protein keeps kids feeling full for longer, so they can concentrate in the classroom and not on their rumbling stomachs.

Eating a well-balanced breakfast can also increase a child's attention span which can help improve memory, problem-solving skills, school attendance and test scores.¹ It's no wonder that breakfast is the most important meal of the day.

Do hectic weekday mornings have you reaching for those brightly coloured boxes in your cupboard? Some sugary cereals contain little protein and up to 16 grams of sugar per serving. Eggs are an excellent source of protein, contain no sugar and are a great way to start the day. A breakfast of 2 eggs and 1 slice of whole-grain toast provides 15 grams of protein and only 3 grams of sugar (from the toast), helping your child stay mentally alert. Think outside the box and give your child a smart start with a healthy breakfast.

* average of 16 g of sugar per 1 serving of raisin bran cereal ** average of 10 g of sugar per 1 serving of honey nut cereal *** average of 3 g of sugar per 1 slice of whole-grain toast

Sugar overload?

Did you know a serving of some cereals contains the same amount of sugar as you would find in a GLAZED DONUT?